Apple Changes Mobile Ad Policy, Google Doesn’t Like It

Reuters informs us that Apple recently changed its developers agreement, in a move that would cripple Google’s advertising tools on the iPhone. The Cupertino giant changed the language of the agreement on Monday, prohibiting some third party ad agencies from collecting data from iPhone apps. This decision was made in order to prepare for the... 

Android Devices Eating Into Nokia’s Market Share, Show AdMob Stats

AdMob is one of the largest mobile ad networks, that releases a monthly report, showing online ads statistics. One of these stats has shown that Android is eating out of  Nokia’s market share, while the iPhone continues to rule the mobile web browsing segment. Keep in mind that these statistics are not 100% accurate, specially since some smartphones... 

Orange to Work With Blyk on Providing Mobile Ads in UK

Mobile carrier Orange is set on taking advertising to the handsets and to the masses, by partnering with Blyk, a Finnish mobile advertising specialist. The latter will stop running its own service and allow Orange to use it. Orange mentioned that it’ll offer special tariffs to its 16 million British customers, provided that they accept targeted... 

Google Android, the Needed Boost for Mobile Advertising?

It’s well known that online advertising is taking a hit due to the current recession and Google is not immune to this issue. In spite of the fact that T-Mobile USA only sold about 1 million Google Android handsets, they can’t compare to the likes of AT&T, with their millions of iPhones or RIM and their popular BlackBerries . However,... 

Google AdWords Now Supported on iPhone and Android G1

Google have just announced that they’ll start display AdWords text and image ads on the Apple iPhone, T-Mobile G1 and soon many other handsets with full-HTML web browsers. The new AdWords offer gets explained better by the lady in the video below: If you’re an AdWords advertiser, you’ll have your desktop ads formated specially for... 

The iPhone Increases Mobile Ad Traffic

AdMob’s recent report shows that the iPhone 3G is the world’s top device for mobile ad traffic, as the handset was responsible for 4.1% of the company’s monthly ad requests in the July – October time period. These requests went from 28 million, in July to 236 million last month. The statistics only apply to AdMob and the US iPhone... 

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