Yahoo and Nokia Announce Co-Branded Services
As we informed you previously, yesterday was a big day for Nokia and Yahoo, who announced their partnership. The two companies will work on email, search and other applications implemented on Nokia devices. Yahoo’s CEO Carol Bartz made the official announcement.
This cooperation makes Nokia the exclusive, global provider of Yahoo maps and navigation services, while integrating Ovi Maps across Yahoo products, under the “powered by Ovi branding”. Also, Yahoo will exclusively provide Nokia’s Ovi Mail and Ovi Chat services, under the “Ovi Mail/ Ovi Chat Powered by Yahoo!” branding.
ID federation between the services will also be available and co-branded services will take off in H2 2010, while internationally they’ll debut in 2011. Yesterday’s announcement took place at the NASDAQ in New York City, with Carol Bartz highlighting the importance of Nokia’s mapping technology and the fact that more handset makers will become Yahoo’s partners in the future.