Tesla plans to wind down Cybertruck production at its Texas factory around mid-2027, Elon Musk has said, with the manufacturing capacity set to be repurposed for the company’s Cybercab robotaxi. The move would end the electric pickup’s run only a few years after deliveries began in November 2023 and shifts another Tesla production line toward autonomy and robotics.
The Cybertruck reached production with a markedly different value proposition from the one Tesla presented in 2019. Tesla had originally promised a starting price below $40,000 and versions with up to 805 km of range. At the start of deliveries, the announced entry price was closer to $60,000, while maximum range was more than 160 km below the earlier target.
| Specification | Tesla’s 2019 promise | At the start of deliveries in November 2023 |
|---|---|---|
| Starting price | Below $40,000 | Close to $60,000 |
| Maximum range | Up to 805 km | More than 160 km below the original maximum |
Reservations did not translate into comparable sales volume. Musk said in 2023 that the vehicle had reached one million reservations and initially projected annual sales of roughly 250,000 units. Estimates cited by TechCrunch place total Cybertruck sales at about 71,000 units since launch. The higher price, production delays and the pickup’s polarizing design limited its appeal beyond early interest in the product.
The planned production change follows Tesla’s wider push toward artificial intelligence, autonomous driving and robotics. The company also decided this year to end Model S and Model X production, with that capacity intended for Optimus humanoid robots. Cybertruck’s Texas line is now set to become part of the next phase, centered on Cybercab production around the stated mid-2027 transition.
