Beats has launched the Beats 360, a $349.99 wireless over-ear model that takes over from Beats Studio Pro as the brand’s top headphone. The new model adds interchangeable ear and headband cushions, an IPX4 rating for sweat and splashes, and adaptive active noise cancellation that Beats says delivers up to 1.75 times more total noise cancellation than Studio Pro.
Preorders opened September 22 in more than 100 countries and regions, with retail sales scheduled to begin September 24. Beats Studio Pro has simultaneously moved to a $299.99 official price in the US.
Customization is the most visible hardware change. The included Performance Knit cushions use memory foam and a breathable fabric, while replacement Performance Knit sets and synthetic-leather UltraPlush sets will be sold separately. Both the ear cushions and the headband cushion can be swapped, allowing owners to change color combinations without replacing the headphones.
- Wireless over-ear design with a custom Beats chip and Bluetooth 5.3 Class 1 connectivity.
- IPX4 resistance rating for sweat and splashes.
- Adaptive ANC, plus a Transparency mode.
- Personalized Spatial Audio with Dynamic Head Tracking and Dolby Atmos support.
- Nine MEMS microphones for noise cancellation and voice capture.
- Up to 32 hours of battery life, or up to 24 hours when Transparency mode is enabled.
- USB-C charging; Fast Fuel charging provides up to one hour of playback from a five-minute charge.
- Fold-flat construction and an included fabric case.
- Black finish.
- Cloud finish.
- Pink finish.
- Sky finish.
Beats says the 360 uses newly developed drivers with three-layer diaphragms and dual neodymium magnets. Adaptive EQ continuously adjusts frequencies based on headphone fit, while an accelerometer and gyroscope in the left ear cup track head movement for Spatial Audio.
The Beats 360 also retains cross-platform features rather than limiting core integration to Apple hardware.
- Apple devices support fast pairing.
- Apple devices support Automatic Switching.
- Apple devices support Audio Sharing.
- Apple devices support Siri.
- Apple devices support Find My.
- Apple devices support FaceTime with Spatial Audio.
- Android devices support Fast Pair.
- Android devices support Audio Switch.
- Android devices support Find Hub.
Replacement cushion kits are normally priced at $49.99. A launch promotion reduces them to $9.99 in the US and selected other markets through October 31, although Beats has not detailed availability for every country covered by the wider rollout. The new model now sits alongside Apple’s AirPods Max 2 in the company’s premium over-ear portfolio.
