Samsung has reportedly raised prices for the Galaxy S26 lineup in several markets, reversing the usual expectation that flagship phones become cheaper months after launch. Checks of Samsung online stores cited by GSMArena found higher pricing in the US, Canada, the UK, India and continental Europe.
The increases arrive around six months after the Galaxy S26 series was announced. The report links the change to higher memory costs, a pressure that has also affected pricing elsewhere in the smartphone market.
- Galaxy S26: reported to be €100 more expensive than at launch.
- Galaxy S26+: reported to be €100 more expensive than at launch.
- Galaxy S26 Ultra: reported to be €100 more expensive in its standard configurations, while the 1TB version is cited as €230 higher than its launch price.
The price revisions appear to affect Samsung’s own online storefronts, but it is not yet clear when—or whether—third-party retailers in every affected market will adjust their listings to match. That distinction could leave pricing uneven across sales channels in the near term.
